We partnered with JKR Engineering to transform their digital presence. From outdated navigation and weak SEO to a modern, responsive, conversion-focused site — this project demonstrates how strategic UX, design, and SEO can elevate a legacy brand.
JKR Engineering, a leader in industrial solutions, had a dated website that failed to reflect their technical expertise. Key issues included:
These limitations meant prospective customers struggled to find information, lowering credibility and conversion rates.
We restructured the product taxonomy and designed intuitive navigation, making it easy for customers to locate solutions quickly.
We built a consistent design system — typography, color palette, component library — to modernize the brand and improve readability across devices.
We rebuilt the site with performance in mind. The responsive framework ensures seamless browsing on desktop, tablet, and mobile.
Content was rewritten to highlight product benefits and technical expertise. SEO best practices were applied — optimized meta tags, schema markup, and improved on-page content targeting.
High-quality images, diagrams, and videos were embedded to bring technical solutions to life and enhance storytelling.
Most importantly, JKR Engineering now has a digital platform that truly reflects their reputation and helps generate qualified leads.
“Zoh Media helped us turn an outdated website into a modern sales tool. Their ability to simplify our product taxonomy and optimize content has already delivered results in both
traffic and lead quality.”
— Marketing Manager, JKR Engineering
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